Privacy and Confidentiality

Thank you for visiting the acfshop.com website (the "Site"). We understand the importance of your privacy and are committed to safeguarding your personal information. To gain further understanding, kindly refer to our Privacy Policy.

The Privacy Policy details how personal information is collected, used, and sometimes disclosed. The policy also outlines the measures taken to secure personal information and explains options for users regarding the collection, use, and disclosure of their personal information. By visiting the website, users accept the practices described in the policy.

The company values data protection and privacy and will only use information in accordance with the policy. Information will only be collected if it is necessary and relevant to dealings with the user. Data will be kept only for as long as necessary or required by law. Users can browse the website anonymously but will need to create an account to make a purchase and provide personal information.

The information collected by the company includes identity, contact, biometric, billing account, transaction records, technical, profile, usage, location, and marketing and communications data. Additional information may be required for due diligence or identity verification purposes.

For buyers, the company will collect information such as name, gender, date of birth, email address, postal address, delivery address, payment details, and transaction records. For sellers, the company will collect information such as name, date of birth, company name, address, payment details, and transaction records.

Our company will use the information you provide to process your orders and provide you with services and information as requested through our website. If you are a buyer, we will process your orders for products, provide services, and use your personal data for legal and operational purposes, marketing and advertising, analytics, research, and development. We may share your personal data with third-party logistics partners, regulatory authorities, and payment service providers to fulfill these purposes. Additionally, we may obtain your consent to conduct automated decision-making processes for any of the above purposes.

In summary, the information you provide will be used for various purposes such as administering your account, verifying financial transactions, auditing data downloads, improving and customizing the website, identifying visitors, conducting research on user demographics, and sending you information about products and services you may find useful or have requested. We may also contact you via email to inform you about other products and services. You can unsubscribe from marketing communications at any time. Your name and address may be passed on to a third party for delivery purposes. You are responsible for keeping your personal data accurate and up to date, and for treating access data confidentially. We may use your personal information for market research purposes, but your details will remain anonymous unless you choose to disclose your email address. You may receive additional information from us, our other websites, our business partners, or companies in our group, but you can unsubscribe from this at any time. We may also use anonymized data for various purposes, but it will not be capable of identifying you personally.

Competitions:

We use data to inform winners and promote our offerings for any competition. For more information about competition participation, please refer to the respective competition’s terms and conditions.

Third Parties and Links:

We may share your information with other companies within our group, as well as with agents and subcontractors who help us use your data in accordance with our Privacy Policy. This includes using third parties to deliver products to you, to collect payments, to analyze data, and to provide customer service and marketing assistance. We may also exchange information with third parties to protect against fraud and reduce credit risks. Your personal data may be shared or transferred to third parties and/or our affiliates for these purposes.

These third parties and affiliates may be located inside or outside of your jurisdiction and may include service providers, their service providers and related companies, and other users of the Site. We may transfer our databases containing your personal information if we sell our business or part of it, provided that we satisfy the requirements of applicable data protection law when disclosing your personal data. Unless required by law, we will not sell or disclose your personal data to third parties without your prior consent.

Please note that the Site may contain advertisements and links to third-party sites. We are not responsible for the privacy practices or content of those third-party sites, nor for any third party to whom we transfer your data in accordance with our Privacy Policy. You are advised to check the applicable privacy policies of those websites to determine how they will handle any information they collect from you.

We take measures to ensure that third parties and affiliates keep your personal data secure from unauthorized access, collection, use, disclosure, processing, or similar risks and only retain your personal data for as long as necessary.

We may transfer your personal data outside of Pakistan for the purposes set out in this Privacy Policy, but we will not do so unless the transfer is in compliance with applicable laws and this Privacy Policy.

We may share your personal data with third-party service providers or affiliates who offer services other than those related to your use of the Site. Your acceptance and use of their services will be subject to their respective terms and conditions and privacy policies.

Cookies:

We and our authorized service providers may use cookies, web beacons, and similar technologies in connection with your use of the Site. Cookies are not required for browsing the Site but are necessary for using certain features like the 'basket' functionality and ordering. Cookies are small text files placed in the memory of your browser or device when you visit a website. Web beacons are small graphic images included on the Site that allow us to count users who have viewed these pages so that we can better understand your preferences and interests.

We only use cookies for your convenience in using the Site, and not for obtaining or using any other information about you, such as for targeted advertising. However, some cookies are required for core functionality, so changing or deleting cookies may affect Site functionality. If you want to find out more information about cookies or how to remove them from your browser, please visit all-about-cookies or here.

This Site uses Google Analytics, a web analytics service provided by Google, Inc. Google Analytics uses cookies to analyze how users use the Site.